Advertising outside the box

Posted by admin on November 4th, 2007 filed in Marketing

Today the  NYC marathon took place right in front of my building again and ING spent a low 7 figure amount in order to be part of this amazing event. 

I guess 7 figures is a little bit too much for most of our advertising budgets. Here a video on how to target users with offline advertising. I am astonished how relatively cheap it is and I am really curious if it makes sense to allocate some of the overprized Adwords budget into some smart offline advertising:


If you enjoyed this post, make sure you subscribe to my RSS feed and feel free to rate/review one of 150 web analytics solutions

Post a Comment

Name (required)

Email (required for Gravatar)

Website (optional)