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MSN beats Yahoo and Google. So what?

Posted by webmeasurement on August 15th, 2006 filed in Comscore

Comscore released it’s monthly numbers. According to the Comscore unique visitor numbers MSN beats Yahoo and Google. The numbers can be interpreted either way and don’t really say much. Yahoo and MSN obviously rank higher b/c their properties are massive portals with a huge amount of content/pages. Google however redirects it’s traffic mostly to third parties. No reason for various sources to misinterpret these numbers.

Online Populations for Top 15 Countries, Among Visitors Age 15+*
                                  July 2006
                       Total Worldwide - All Locations - Unique Visitors
                                                 
    Worldwide Total (Age 15+)                        712,976
    United States                                    153,074
    China                                             78,310
    Japan                                             53,104
    Germany                                          31,977
    United Kingdom                                 29,832
    Korea                                             25,183
    France                                            23,801
    Canada                                          19,595
    India                                             18,020
    Italy                                             16,857
    Brazil                                            13,713
    Spain                                             12,561
    Russian Federation                         11,390
    Netherlands                                   10,864
    Australia                                          9,432

    *  Excludes traffic from public computers such as Internet cafes and
       access from mobile phones or PDAs.

 Top 15 Online Properties Worldwide, Among Visitors Age 15+*
                                  July 2006
                       Total Worldwide - All Locations
                        Source: comScore World Metrix Unique Visitors
                                                     
    Worldwide Total (Age 15+)                        712,976
    Microsoft Sites                                  499,540
    Yahoo! Sites                                     480,933
    Google Sites                                     453,963
    eBay                                                256,653
    Time Warner Network                         219,868
    Amazon Sites                                    129,320
    Wikipedia Sites                                  127,982
    Ask Network                                      111,864
    Adobe Sites                                       95,831
    Apple Computer, Inc.                           92,211
    Lycos, Inc.                                          87,434
    CNET Networks                                    84,651
    Monster Worldwide                               72,828
    Real.com Network                                 67,391
    MYSPACE.COM                                      66,401

    *  Excludes traffic from public computers such as Internet cafes and
       access from mobile phones or PDAs.

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