Bango, one of the few high-end mobile analytics solutions, hasn’t given up the fight, but rather launches product feature after product feature.
Their latest release includes the following new features:
- High accuracy through privacy protected, unique user ID
- Track unique visitors no matter their network connection
- Particularly important for smart phone users as they swop between home & office
- Greater level of granularity, see campaign results hour by hour
- Advanced filtering and sorting gets the results needed on a case by case basis
